CRO (Conversion Rate Optimization) is the process of increasing the percentage of website visitors who take a desired action—such as making a purchase, filling out a form, or signing up for a newsletter. It involves analyzing user behavior, identifying barriers to conversion, and testing different elements like design, content, and user experience to improve performance. The goal of CRO is to make the most of existing traffic by turning more visitors into customers or leads without necessarily increasing the number of site visitors.
Website: https://salesup.no/cro-konvert....eringsoptimalisering