How AI Overviews Are Changing Legal Local Search Behavior
A year ago, someone with a legal problem typed “DUI lawyer near me,” saw a map with three firms, and called down the list. Today that same person is more likely to type “what happens after a first DUI in Texas,” and gets a paragraph-long AI-generated answer at the top of the page before a single firm appears. They read it, they self-triage, and they form an opinion about whether they even need a lawyer, all before your firm has had a chance to exist to them.
https://www.funnelboostmedia.n....et/blog/how-ai-overv
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