The Evolution of Competitive Intelligence in the Pharmaceutical Sector
Pharma Competitive Intelligence: Gaining a Strategic Edge in the Pharmaceutical Landscape
In today’s rapidly evolving pharmaceutical industry, the ability to anticipate market shifts, respond swiftly to competitive threats, and leverage data-driven insights is no longer optional—it is essential. Pharma competitive intelligence (CI) has emerged as a critical strategic function that enables organizations to stay ahead in an increasingly complex, regulated, and innovation-driven environment.
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