From head to toe—here's how personalised body care is rewriting the beauty rulebook
There was a time when body care meant grabbing a scented lotion after you stepped out of the shower, and that was it. But cut to 2025, and there's a whole new set of rules. Every inch of your skin now merits the same targeted actives, layering strategy, and barrier‑first thinking that fuels our beauty routines. Your morning ritual could start with a glycolic‑infused body wash and end with a ceramide‑rich body butter, because what you’re using on your arms and legs speaks volumes about your skin’s story.
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