Centralized vs Localized Campaigns: Finding the Right Balance for Multi-Location Brands
Welcome to the thrilling world of multi-location brands! Whether you’re a fitness franchise with locations scattered across the country or a local gym chain looking to expand, navigating the waters of marketing can feel like trying to do a handstand on a surfboard. But fear not! The secret sauce lies in understanding how to balance centralized and localized campaigns.
https://gleantap.com/centraliz....ed-vs-localized-camp
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