Account-Based Marketing Market Size to Expand from USD 1.07 Billion to USD 2.39 Billion by 2030

Account-Based Marketing Market Overview:

Maximize Market Research, a Account-Based Marketing business research firm has published a report on the Account-Based Marketing Market. Which provides Industry Analysis (Market Performance, Segments, Price Analysis, and Outlook).

Estimated Growth Rate for Account-Based Marketing Market:

Account-Based Marketing Market size was valued at USD 1.07 Bn. in 2023 and the total Account-Based Marketing Market revenue is expected to grow at 13% from 2024 to 2030, reaching nearly USD 2.39 Bn.

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Account-Based Marketing Market Report Scope and Research Methodology:

The scope of the Account-Based Marketing market analysis encompasses diverse factors, including geographical regions, industry segments, traveller types, and travel service offerings. Research methodologies integrate primary and secondary data collection, employing surveys, interviews, and analysis of industry reports and databases. Assessing the Account-Based Marketing market scope involves examining the volume and value of business travel transactions, covering expenditures on transportation, accommodation, dining, and ancillary services. Methodologies aim to identify key trends, challenges, and opportunities influencing the market landscape. This comprehensive approach provides valuable insights for strategic decision-making, aiding businesses in navigating the complexities of the Account-Based Marketing sector and capitalizing on growth prospects.

Account-Based Marketing Market Regional Insights:

Improved dependability and increasing demand drive growth in the Account-Based Marketing Market, particularly in North America, Europe, Asia Pacific, Latin America, the Middle East, and Africa. Geographical observations help investors identify opportunities, with regional evaluations highlighting crucial strategies like mergers and acquisitions. Understanding regional dynamics enables stakeholders to tailor their approaches, leveraging growth prospects and addressing specific Account-Based Marketing market needs. This insight is vital for informed decision-making and strategic planning across diverse geographic landscapes.

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Account-Based Marketing Market Segmentation:

by Component

Tools
Services

Over the course of the projected period, the tools category is anticipated to increase at the greatest CAGR. Each of the many instruments that are available has a distinct function, benefit, and price. Leadfeeder not only shows the employees' contact details but also the websites that businesses frequent. LeadGenius is a resource that blends software and human knowledge. The platform gathers and filters data intelligence, but to ensure continuously high-quality data, their clients have access to human research teams. Consequently, it is an extremely accurate answer.

by Deployment

On-Cloud
On-Premise

Over the course of the forecast period, the on-cloud sector is anticipated to increase at the greatest CAGR. owing to enhanced scalability, speed, IT security, 24/7 services, and workflow efficiency as well as high-end dataset preservation. Businesses may store, manage, and analyze critical data on distant computers hosted online thanks to cloud computing. The growing emphasis on providing customer-centric applications to boost customer satisfaction, the increasing amount of data generated by websites and mobile apps, and the growing need to control and reduce Capital Expenditure (CAPEX) and Operational Expenditure (OPEX) are some of the factors driving the growth of emerging technologies.

by End User Industry

BFSI
Retail & E-commerce
IT & Telecommunications
Government
Travel & Tourism
Healthcare & Life Sciences
Other

Over the course of the projected period, the BFSI segment is anticipated to develop at the greatest CAGR. As part of the BFSI industry's goals for digital transformation, financial services firms are putting digital marketing tactics into practice. This helps advertisers reach a much wider audience and automates marketing processes. A crucial tool used by financial services marketers in sectors like commercial banking, asset management, insurance, and investments is account-based marketing, which helps them find and target the accounts that are most valuable to them.

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Table of Content: Account-Based Marketing Market

Part 01: Executive Summary

Part 02: Scope of the Account-Based Marketing Market Report

Part 03: Global Account-Based Marketing Market Landscape

Part 04: Global Account-Based Marketing Market Sizing

Part 05: Global Account-Based Marketing Market Segmentation by Type

Part 06: Five Forces Analysis

Part 07: Customer Landscape

Part 08: Geographic Landscape

Part 09: Decision Framework

Part 10: Drivers and Challenges

Part 11: Market Trends

Part 12: Vendor Landscape

Part 13: Vendor Analysis

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Account-Based Marketing Market Key Players:

1. Terminus Software (US)
2. Act-On Software (US)
3. AdDaptive Intelligence, Inc. (US)
4. 6sence (US)
5. MRP Prelytix (US)
6. Drift.com, Inc. (US)
7. HubSpot (US)
8. Integrate (US)
9. Iterable (US)
10.Kwanzoo (US)
11.Alyce, Inc. (US)
12.MetricFox (US)
13.Obility (US)
14.Madison Logic (US)
15.TechTarget (US)
16.Triblio (US)
17.Uberflip (Canada)
18.Jabmo (France)
19.Momentum Group Limited (UK)
20.EngageTech (UK)
21.Vendemore ( Sweden)
22.Albacross Nordic AB (Sweden)

Key questions answered in the Account-Based Marketing Market are:

Who are the leading companies and what are their portfolios in Account-Based Marketing Market?
What segments are covered in the Account-Based Marketing Market?
Who are the key players in the Account-Based Marketing market?
What is Account-Based Marketing?
What was the Account-Based Marketing market size in 2023?
What is the growth rate of the Account-Based Marketing Market?
Which are the factors expected to drive the Account-Based Marketing market growth?
What are the different segments of the Account-Based Marketing Market?
What growth strategies are the players considering to increase their presence in Account-Based Marketing?
What are the upcoming industry applications and trends for the Account-Based Marketing Market?
What are the recent industry trends that can be implemented to generate additional revenue streams for the Account-Based Marketing Market?
What segments are covered in the Account-Based Marketing Market?

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Key Offerings:

Past Market Size and Competitive Landscape (2018 to 2023)
Past Pricing and price curve by region (2018 to 2023)
Market Size, Share, Size & Forecast by different segment | 2024−2030
Market Dynamics – Growth Drivers, Restraints, Opportunities, and Key Trends by Region
Market Segmentation – A detailed analysis by segment with their sub-segments and Region
Competitive Landscape – Profiles of selected key players by region from a strategic perspective